0 comments on “IBM Information on Demand Conference (Part 1)”

IBM Information on Demand Conference (Part 1)

By Ellen M. Martin For me (lapsed scientist, MBA, life science communications), the most memorable moment at IBM’s November 2013 Information on Demand conference happened at the outset of a Pure Systems (formerly known as Netezza – IBM’s commercial Big Data…

0 comments on “Using Big Data to Personalize the Healthcare Experience: Clinical Trials and Cancer”

Using Big Data to Personalize the Healthcare Experience: Clinical Trials and Cancer

How Big Data is Changing Current Research Methodology: Cancer Cancer is the second leading cause of death in the United States.  Current treatments are ineffective, with over 75% of patients not responding to treatments, despite the $50 billion pharmaceutical companies…

0 comments on “The Role of Big Data in Personalizing the Healthcare Experience: Genomics Part 2”

The Role of Big Data in Personalizing the Healthcare Experience: Genomics Part 2

Human Genome: Then and Now  Research in the field of genomics has come a long way in the past 60 years.  The pioneering effort in studying the human genome and its effect on disease was the Human Genome Project (1990-2003),…